Widgets can be installed on any website that allows you to edit the customized HTML.
You can choose a Widget by logging into your BoldLeads account and clicking Landing Pages > Widgets. There will be a code snippet associated with each Widget. Simply copy/paste the code snippet for the Widget you'd like on your website and send it to your website's Admin.
Inform them what page to put it on (Homepage for example) and what type of Widget it is (toolbar or sidebar).
You can watch this video for further information about the widgets:
IMPORTANT! Depending on whether you signed up for the Buyer Account or Seller Account, you will only see those types of widget.